See Graham's ranking
4.0
Salesforce Inc., founded in 1999, operates in the technology sector, with a focus on the software and programming subsector.
The company was created by Marc Benioff, along with Parker Harris, Dave Moellenhoff, and Frank Dominguez, and became recognized as one of the pioneers in the development of cloud-based customer relationship management (CRM) solutions.
Initially, Salesforce emerged with the goal of revolutionizing the way companies managed their data and customer interactions, aiming to replace traditional on-premise systems with a platform accessible via the internet, promoting greater efficiency and scalability.
To achieve this, the company offers a portfolio of integrated CRM tools with artificial intelligence, including Sales Cloud, Service Cloud, Marketing Cloud, and Tableau Analytics, as well as integration solutions like MuleSoft and Slack.
These services allow businesses to manage sales, customer service, marketing campaigns, data analytics, and system integration in a centralized manner.
As a result, Salesforce's operations became global, with presence in local, national, and international markets, serving clients in over 100 countries. Its main offices are located in the United States, Dublin, Tokyo, London, São Paulo, and Sydney, positioning it as a global leader in the industry.
With more than 200,000 clients and 49,000 employees, Salesforce is a global reference in its segment, operating through corporate offices, direct sales teams, and partnerships with resellers.
On B3, the company is is listed under the ticker CRM on the NYSE.
History and When Salesforce Inc. Was Founded
Founded in 1999 in San Francisco, California, Salesforce was born from Marc Benioff’s vision of creating a cloud-based CRM platform. The idea was simple but revolutionary: to allow companies to access their data and management tools from anywhere, without relying on local infrastructure.
In the early years, Salesforce faced resistance from companies reluctant to move to the cloud and had to educate the market on the benefits of this technology. Nevertheless, by 2001, it reached revenues of US$ 5.4 million and surpassed the mark of 3,000 customers, expanding operations to Dublin and Tokyo.
Growth accelerated with the company's IPO in 2004, when it raised US$ 110 million in its initial public offering on the NYSE. The IPO marked a turning point, enabling investments in new technologies and global expansion.
Years later, in 2009, Salesforce became the first cloud computing company to record over US$ 1 billion in revenue. Then in the following decade, the company integrated systems such as Tableau (2019) and Slack (2021), expanding its product portfolio, along with launching the Einstein platform, which added artificial intelligence capabilities to its solutions.
From 2020 to 2024, Salesforce continued to grow, dedicating itself to sustainability and governance initiatives, while expanding its reach in emerging markets.
During this period, the company expanded its presence in emerging markets such as Latin America, Asia-Pacific, and the Middle East, with notable growth in countries like India and Brazil. This expansion was supported by strategic partnerships and the increasing digitalization in developing economies.
Its shareholder structure remained diversified, with significant participation from major institutional investors such as Vanguard Group and BlackRock, in addition to individual shareholders.
Additional Information
The Company Salesforce.com Inc. (United States), is listed on NYSE with a market cap of $ 217.12 Billions, having an equity of $ 61.33 Billions.
With a total of 49.000 employees, the company is listed in the sector of Technology and categorized in industry of Software.
In the last 12 months the Company had a revenue of $ 39.50 Billions, which generated a profit in the amount of $ 6.66 Billions.
As for its main indicators, the Company has a P/E ratio of 32.59, a P/BV ratio of 3.54 and in the last 12 months the dividend yield of CRM was at 0.73%.
The Company is traded internationally through the ticker CRM.
