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PepsiCo Inc., headquartered in the United States, is a global leader in the consumer staples sector. It was founded by Donald Kendall and Herman Lay through the merger of the Pepsi-Cola Company and Frito-Lay, Inc.
This merger created an organized structure operating across seven business segments, each targeting specific markets and products in various global regions:
• Frito-Lay North America (FLNA): focused on snacks and convenience foods in the U.S. and Canada.
• Quaker Foods North America (QFNA): includes cereals, rice, and pasta in the U.S. and Canada.
• PepsiCo Beverages North America (PBNA): dedicated to the beverage business in North America.
• Latin America (LatAm): food and beverage operations across the region.
• Europe: snack and beverage production and distribution throughout Europe.
• Africa, Middle East, and South Asia (AMESA): targeting these emerging markets.
• Asia Pacific, Australia, New Zealand, and Greater China Region (APAC): covering operations across these territories.
Among its most successful product lines are snack brands like Cheetos, Doritos, Lay’s, Ruffles, and Quaker, along with beverage concentrates and brands such as Pepsi, Gatorade, 7UP, Mirinda, and Tropicana.
PepsiCo’s operational structure is supported by an efficient supply chain and a production model that integrates innovation, sustainability, and market expansion.
Its operations rely on a robust network of owned facilities, authorized bottlers, contracted manufacturers, and third-party distributors.
As a result, PepsiCo products are sold in over 200 countries and territories, ensuring a strong global presence in key strategic markets.
In Brazil, PepsiCo are listed on the New York Stock Exchange (NYSE) under the ticker PEP.
History and Founding of PepsiCo Inc.
PepsiCo's history began in 1965 with the merger of the Pepsi-Cola Company, led by Donald Kendall, and Frito-Lay, Inc., under the leadership of Herman Lay.
The goal of the merger was to create an integrated company that combined salty snacks and soft drinks, resulting in the formation of PepsiCo, Inc., which quickly became a powerhouse in the food and beverage industry.
Its roots date back to the 1880s, when pharmacist Caleb Bradham of New Bern, North Carolina, created a carbonated beverage formula named “Pepsi-Cola.”
The company was officially incorporated in 1919 in the state of Delaware but faced financial difficulties, leading to bankruptcy in 1931.
That same year, the brand and formula were acquired by Charles Guth, owner of a syrup manufacturing company in Baltimore, Maryland. Under his leadership, the company expanded its product line and entered new markets.
During the 1960s, Pepsi diversified further by launching Pepsi Diet and acquiring companies in the food industry.
The 1965 merger with Frito-Lay brought a new dimension to its business, expanding PepsiCo’s global reach.
PepsiCo continued its trajectory through strategic acquisitions, such as the 1998 purchase of Tropicana Products, strengthening its position in the natural juice segment.
In 2001, it acquired the Quaker Oats Company, adding iconic brands like Gatorade to its portfolio and expanding into the sports drink and breakfast cereal markets.
Between 2020 and 2024, the company invested in innovation by expanding its product line with low-sugar and natural ingredient options, while also increasing its digital presence and e-commerce channels.
Additional Information
The Company Pepsico Inc. (United States), is listed on Nasdaq with a market cap of $ 200.33 Billions, having an equity of $ 18.42 Billions.
With a total of 291.000 employees, the company is listed in the sector of Consumer/Non-Cyclical and categorized in industry of Beverages (Nonalcoholic).
In the last 12 months the Company had a revenue of $ 92.37 Billions, which generated a profit in the amount of $ 7.22 Billions.
As for its main indicators, the Company has a P/E ratio of 27.73, a P/BV ratio of 10.88 and in the last 12 months the dividend yield of PEP was at 3.80%.
The Company is traded internationally through the ticker PEP.
