Meta Platforms, Inc. is a U.S.-based multinational technology company headquartered in Menlo Park, California. Founded by Mark Zuckerberg and his co-founders, the company operates within the Communication Services sector, primarily in interactive media and digital advertising.

Meta develops and operates large-scale social media and communication platforms used by billions of people worldwide. Its core products include:

• Facebook: A global social networking platform connecting users, communities, and businesses.

• Instagram: A photo and video-sharing platform with strong engagement in digital content and advertising.

• WhatsApp: A global messaging application widely used for personal and business communication.

• Messenger: A standalone messaging platform integrated with Facebook’s ecosystem.

• Threads: A text-based social platform integrated with Instagram.

Meta generates the majority of its revenue through digital advertising across its family of apps. The company also invests in emerging technologies through its Reality Labs division, which focuses on virtual reality (VR), augmented reality (AR), and metaverse-related hardware and software development.

In recent years, Meta has increased investment in artificial intelligence to enhance content recommendation systems, advertising efficiency, and user engagement across its platforms.

Meta’s shares are traded on the Nasdaq under the ticker META.

History and Development

Meta’s origins trace back to Facebook, founded in the early 2000s as a social networking platform initially designed for university students. Rapid adoption led to global expansion, transforming the company into one of the world’s largest digital communication networks.

Following its public listing on the Nasdaq, the company expanded through strategic acquisitions, strengthening its presence in visual media, messaging, and immersive technologies. Over time, advertising became the foundation of its business model, supported by large-scale user engagement across its platforms.

The corporate restructuring and rebranding to Meta Platforms reflected a broader strategic shift toward immersive digital environments and long-term investments in virtual and augmented reality technologies.

In recent years, the company has intensified its focus on artificial intelligence, digital advertising infrastructure, and platform integration while navigating evolving regulatory environments across global markets.

Today, Meta remains one of the largest digital advertising and social media companies in the world, with diversified operations spanning communication platforms, immersive technologies, and AI-driven services.

Additional Information

Meta Platforms Inc (Facebook) (United States) is listed on the Nasdaq and has a market capitalization of $1.60 trillion, with shareholders equity totaling $272.39 billion.

The company employs approximately 77.986 people and operates in the Communication Services sector, within the Interactive Media and Services industry.

Over the past 12 months, Meta Platforms Inc (Facebook) reported $241.61 billion in revenue, generating net income of $75.25 billion.

Key financial metrics include a P/E ratio of 21.22, a price-to-book (P/B) ratio of 5.86, and a trailing twelve-month dividend yield of 0.34%.

The company trades under the ticker META.