PagSeguro Digital Ltda. operates in the financial sector, specifically within the Consumer Financial Services industry. It was founded in 2006 by UOL (Universo Online), a subsidiary of Grupo Folha, and is led by entrepreneur Luiz Frias.
As a financial technology solutions provider, the company primarily targets micro, small, and medium-sized businesses operating in both e-commerce and brick-and-mortar retail environments in Brazil.
PagSeguro offers a broad suite of financial products and services, including:
- Digital wallet for online purchases
- Online and in-person payment solutions
- Free digital accounts
- PagSeguro prepaid cards
- Peer-to-peer transfers within the platform
- Bank transfers
- International remittance processing
Its core business is the processing of virtual and physical payments, serving merchants who require efficient and low-cost solutions for sales transactions.
PagSeguro’s digital financial ecosystem includes point-of-sale terminals (POS), digital banking services, and financial management tools—offering integrated, accessible solutions for entrepreneurs and small businesses.
Its business model is distinguished by competitive pricing, ease of access, and tailored services for underserved segments, making it a popular choice among Brazilian entrepreneurs.
With a strategy focused on innovation and expansion, the company continues to develop new products and services to strengthen its position in the digital payments space and broaden its footprint in the financial services industry.
PagSeguro Digital Ltda. is listed on the New York Stock Exchange (NYSE) under the ticker PAGS.
History and Founding of PagSeguro Digital Ltda.
PagSeguro was founded in 2006 in Brazil, originally with the goal of creating a secure online payment platform to support the growth of e-commerce in the country.
The company is a subsidiary of UOL (Universo Online)—one of Brazil’s largest internet portals, founded in 1996 by Luiz Frias. UOL focused on delivering digital services, products, and content during the internet boom in Latin America.
In 2013, after securing its place in online payments, PagSeguro expanded into offline retail by launching low-cost card readers (POS terminals). These devices were designed specifically for small and micro-entrepreneurs who previously lacked access to traditional financial services.
This expansion allowed PagSeguro to serve not only online merchants but also traditional physical retailers.
In 2018, the company conducted its initial public offering (IPO) on the New York Stock Exchange (NYSE), raising approximately US$2.27 billion at a share price of US$21.50.
This became the largest NYSE IPO since Snap Inc. in 2017 and marked the largest international IPO by a Brazilian company up to that point.
The proceeds were used to fuel technological development, enhance its product offerings, and support its market expansion strategy.
Today, PagSeguro remains one of the leading fintechs in Brazil, continuously expanding its suite of digital financial services and reinforcing its position as a key player in Latin America's digital payments market.
Additional Information
The Company Pagbank - Pagseguro Digital LTD (Brazil), is listed on NYSE with a market cap of $ 2.83 Billions, having an equity of $ 2.78 Billions.
With a total of 3.399 employees, the company is listed in the sector of Financial and categorized in industry of Consumer Financial Services.
In the last 12 months the Company had a revenue of $ 3.44 Billions, which generated a profit in the amount of $ 389.55 Millions.
As for its main indicators, the Company has a P/E ratio of 7.26, a P/BV ratio of 1.02 and in the last 12 months the dividend yield of PAGS was at 3.93%.
The Company is traded internationally through the ticker PAGS.